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Better for the Earth. Better for You.
Learn what goes into our food and how we grow and source our ingredients.

how we make eggo® waffles

Kellogg food developer Mark King has been making Eggo waffles for decades – long enough to earn the honorary title of "The Waffle King." In this video, he shares (some of) the secrets to how we make our delicious breakfast classic.

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eggo products
2 Minute Read

How Eggo® Products Are Made

The hard red winter wheat that helps create our waffles, pancakes, and french toast is primarily sourced from farms in the plains.

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pop-tarts
2 Minute Read

How Pop-Tarts® Are Made

Pop-Tarts® toaster pastries are made from hard red spring wheat, which is primarily sourced from farms in the upper plains.

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cheez-it
2 Minute Read

How Cheez-It® Made with Whole Grain Crackers Are Made

The hard red winter wheat that helps create our waffles, pancakes, and french toast is primarily sourced from farms in the plains.The soft red winter wheat used for Cheez-It® crackers is primarily from farms in North Carolina.

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rice krispies
2 Minute Read

How Rice Krispies Treats® Are Made

The main ingredient in Rice Krispies Treats® is RICE, which is grown on family-owned farms in Arkansas, California and Louisiana.

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eggo
Video

Six Things You May Not Know About Eggo®

Gen Z values novelty in their food choices. World flavors, unconventional formats and even bold flavors appeal to the younger generation.

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